Director Aya's blog

To all of VIP PLATINUM

Bonjour!
It's been a while.

It's been spring🌸
How are you doing?

I have an announcement today and am writing a blog.

Here is an announcement regarding the collection of blouses and other items that were scheduled to be launched in the spring.

We were learning new techniques and trying out this collection, but it was not as successful as we could by the presentation date.
aLORSThis was the first time I had to take a look back at all of the collections I had been working on.

We are truly sorry to all of you who have been looking forward to it.

It was a difficult decision from many perspectives, but what can be reached for you?
The brand's goal of wanting to be confident in its brand was something that we absolutely cannot bend.

But!
The summer project is coming soon🔜☀️🌻
I made two different patterns.
So the collection has a large number of products.

Development of the pattern was very difficult, but it was a rewarding time.☺️
I would like to talk about that somewhere else.

Nowadays, there are many simple clothes in terms of quiet luxury,
aLORSA unique collection of patterns is complete.🍨☀️

It's useful because it can be worn in the hot and hot autumn season, or next spring.
We hope you will look forward to it.

...and before that, May
One big projectaLORSIt will be announced at🗓️

It looks like it will be launched in the summer after that 🥂🍋

Also,aLORSThere are also completely different projects in action, and there will likely be plenty of announcements in May and June.✨

Although the spring collection was a bit disappointing, as a director, I have made an important decision to protect the core.

aLORSWe will do our best to deliver better products to everyone, both in our new projects.

With all your heart
Director AYA